Sales Strategy to build the sales function to deliver the sales results to match your sales ambitions. And to continuously drive sales improvement, sales efficiency and sales effectiveness
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Sales Improvement | Building a Sales Improvement Strategy
Mention ‘sales improvement’ in any B2B sales environment and the room splits in two – one group who know exactly what to do, and the second group who wonder just where to start. This article speaks to both, and in the words of Abraham Lincoln “Give me six hours to chop down a tree and…
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Sales Conversion Rates | Managing Poor Sales Performance
Sales Conversion Rates Lots of sales leaders and sales people monitor their sales conversion rates since it’s a good top line indicator in terms of converting the ‘potential opportunity’ to the ‘actual order’. It’s asset utilisation at the starting point for sales – whether that’s a marketing campaign, a cold outreach, event attendee or an…
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Best Sales Books: 15 Books Every Cold Caller Should Read and Why
Explore the best sales books on this essential reading list for modern cold callers… Discover the top 15 books that can transform your sales game, from timeless classics to contemporary must-reads.
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The Sales Leader’s Checklist | Monthly Plan
I wanted to share this Sales Leader’s Checklist because it’s one of the foundations of our Sales Leadership and Management Program – and it always get’s rave reviews….so here you are! You don’t need anyone to tell you the role of a sales leader comes with unique responsibilities and challenges, and the first day of…
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Driving Sales Performance: Strategies for Growth, Revenue Optimisation, and Market Dominance
Is looking at Sales Improvement Strategies at the top of your leadership agenda this year? Recent research states that the primary concern of CEOs today is the stability of their revenue streams. This suggests stability over growth. This is telling in itself. No competitive organisation should be aiming for stability in a competitive space. It…
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Building Highly Qualified Sales Funnels | Understanding Your Buyer’s Journey
Building Highly Qualified Sales Funnels… Where is your contact in their buying cycle now? Top of the sales funnel? Your contact, might not even be a prospect yet, is just looking, not sure if they need you or your solution, may be early on in their search in scoping the market. No idea of the…
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Risk, Value and Price | The Key to Higher Sales Conversions, Revenue and Margin
Risk, Value and Price Risk, Value and Price, and how your explore these areas with the buyer are the cornerstones are sales success. Or sales failure. How you position these three facrors with your prospects are leading indicators of how likley it is you will be able to close them! Fact. Get it wrong and…
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