Sales BANT

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Using BANT in Sales to Improve Sales Results

Using BANT in Sales to Improve Sales Results

What is BANT in Sales ? BANT in sales means just one thing – a smart way of establishing the critical success factors in a sales interaction with a prospect. It’s the most basic, yet often the most ignored, conversational structure for meeting the buyer where they are in their journey….BUT, handle with care because…

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