Our Cross Selling Course helps your sales team hit their sales target consistently – without increasing lead volumes, head count or marketing spend!
Or you get your money back.
That’s right – a direct, big, positive hit on margin and revenue for very little extra effort and no extra spend on marketing or headcount.
Return on investment from this activity? Almost 100%. Almost immediately.
High performing sales teams use good cross selling habits to maximise average order values, build a stronger sales pipeline and lock competitors out of their accounts…
Sadly, in under-performing sales team, it’s often the inability to do these three things that mean they consistently fail to hit target!
Instead, struggling sales teams ask for more leads.
Sales managers as for more reps….and the cycle goes on.
All while the fix is obvious.
Sell more (more often) to existing customers.
Sell to those people who already know like and trust you. Those people where you’re already set up on their procurement system.
With the Morton Kyle Cross Selling Course the gap between hitting target and missing target is closed forever.
Our Cross Selling course is here to make sure your sales results exceed your sale targets – consistently.
Unlock the Potential of Cross Selling for Explosive Growth
Are you leaving money on the table?
Companies that excel in cross-selling see up to a 30% increase in profitability and 20% higher revenue.
Now, it’s your turn to dominate.
Why Our Cross Selling Course is a Game-Changer
Cross selling is your fastest way to profitable revenue and margin growth…
Stronger Customer Relationships: Selling to existing customers is 3x easier. Success rates for current customers: 60–70%. For new prospects? Just 5–20%.
Higher Profits: Cross selling increases average order values and retention, with some companies achieving a 50% boost in profit margins.
Drive Growth at Scale: Personalised cross-sell offers lead to a 35% surge in sales, making every customer interaction more valuable.
Can you afford not to master this skill?
What You’ll Learn in This Cross Selling Course
Our cross selling course is packed with actionable strategies to help your sales team:
Spot Cross Selling Opportunities: Uncover hidden revenue in your customer base.
Pitch with Precision: Deliver irresistible, value-packed offers that convert.
Build Loyalty: Use cross-selling to create deeper, long-term customer relationships.
Maximise Profits: Discover techniques that turn every transaction into a bigger win.
Here’s What the Numbers Say
91% of customers say they’re more likely to buy from businesses offering relevant cross sell recommendations. 91%!!! Surely that’s got to be a higher win rate than your average cold call campaign?
Companies focused on cross selling see a 20% increase in repeat purchases. What this really means is that your customer data base is now an ATM – you’ve trained it to want to give you money when you stump up the value!
Firms with a cross selling strategy outperform their peers by up to 30% in customer lifetime value. You get stronger while your competitors get weaker!
Why wait? The stats speak for themselves—your sales team needs this now.
Who Is This Cross Selling Course For?
The Morton Kyle Cross Selling course is perfect for:
- Sales Leaders & CEOs looking to energise underperforming teams.
- B2B Sales Professionals ready to elevate their game.
- Sales Teams seeking predictable, scalable revenue growth.

What Sets Morton Kyle’s Cross Selling Course Apart?
1. Proven Frameworks with Real-World Results
We don’t teach theories. Our cross-selling strategies are field-tested, delivering tangible results for sales teams across industries. Expect tools and tactics you can implement immediately.
2. Personalised Insights for Your Team
Every business is unique. This course includes tailored advice and examples specific to your sales environment, ensuring maximum impact.
3. Hands-On Support and Resources
You’ll receive downloadable templates, scripts, and case studies to empower your team to apply what they’ve learned with confidence.
Cross Selling Course | Bonus Features for Attendees
Exclusive Cross Selling Toolkit:
- Ready-to-use email and call scripts for cross selling.
- Cheat sheets for identifying opportunities in your CRM.
- ROI calculators to measure the impact of cross-selling on your bottom line.
Post-Course Support:
- One follow-up Q&A session with our expert trainers.
- Access to phone support for 30 days post training to help you get the most from the course
Morton Kyle Cross Selling Course | Certification of Completion:
Give your team a competitive edge with a Morton Kyle Cross Selling Certification. It’s proof of their skills and your commitment to professional development.
Still Undecided? Let the Numbers Convince You
- Repeat Customers Spend 67% More than new customers, making cross selling your most profitable strategy.
- Businesses that adopt cross selling strategies see a 20-25% reduction in churn.
- A study by McKinsey shows that 35% of Amazon’s revenue comes from cross selling recommendations.
Can your sales team afford to miss these opportunities?
Risk-Free Guarantee for the Moron Kyle Cross Selling Course
We’re confident this course will transform your sales performance. If you don’t see measurable results in three months, you can claim your full refund.
No risks, just results.
So confident are we that you’ll get a 100% ROI on this cross selling course in weeks, often days, if you don’t see additional sales as a result of this cross selling course – you get a full refund!
Do this course with zero risk to your business.
Investment?
Just £1,950 plus VAT.
Ready to Transform Your Sales Function? Here’s How:
Book a Call: Schedule a free discovery session to explore how this course fits your team.
Secure Your Spot: Spots can be booked at 48hr notice depending on availability
See Results: Start implementing strategies immediately after the course.
Don’t wait—unlock revenue growth today.
Your Next Step to Sales Excellence Starts Here
Book Your Free Strategy Call Now
Spaces are filling up fast – Act Today!
Contact us at carol@mortonkyle.com
Exclusive Offer:
When you book your Cross Selling Course, we’ll give you 1 hrs 121 coaching on Sales Improvement – you bring the sales challenge, and we’ll help you unlock it! Normally priced at £750
Frequently Asked Questions
1. How long is the Cross Selling course?
The Cross Selling Course is delivered over 4 hours.
It’s tailored to suit your business and team needs.
It’s interactive, and designed to equip your team with practical, ready-to-use strategies.
All courses are delivered online with a live trainer. If you do need this course to be delivered onsite at your premises, please let us know.
2. Is this course right for my team size?
Yes! This course is suitable for teams of any size, from solo professionals to large sales teams.
3. What makes this course different?
Unlike generic training, this course is laser-focused on cross selling strategies that deliver measurable results based on your current sales/service options. Want us to focus on cross selling a specific product or service? Sure, no problem!
Don’t Let Opportunity Pass You By
The right cross selling strategy can be the difference between stagnant sales and exponential growth.
Take Action Today – Sign Up for the Morton Kyle Cross Selling Course!
Book a call to discuss what you want included in your cross selling training
Email questions to carol@mortonkyle.com
Let’s make your sales team unstoppable in 2025
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Hi, welcome to Morton Kyle Limited.
As Founder and Lead Consultant, I’ve spent the last 30+ years in the trenches of sales—fixing broken pipelines, rebuilding underperforming teams, and helping businesses close more deals at higher margins.
I’ve worked with global brands, challenger firms, and fast-growth sales teams, helping them:
✔ Fix underperforming pipelines – turning ghosted leads into closed deals.
✔ Increase win rates – without discounting or chasing bad-fit prospects.
✔ Build sales systems that actually work – so you don’t waste time on ‘busy work’ that doesn’t convert.
I’m not another ‘sales trainer.’ I don’t teach theory. I fix sales problems – fast. And if you’re still reading, it means you’ve got a problem that needs fixing.
I know how sales leaders think because I’ve been one. I know what the board wants because I’ve sat in those meetings.
And I know what works – because I’ve done it, tested it, and proved it across industries, markets, and economic downturns.
Download your free copy of 100 Sales Improvement Opportunities for B2B Sales Teams
