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When Is A Sales Person Not Really A Sales Person?

When Is A Sales Person Not Really A Sales Person?

When they can’t deal with sales fails from buyers!

There are some sales fails you can’t avoid.

Your buyer gets whisked away by an alien space ship and is never heard from again.

The prospect wins the lottery 2 days before he was due to send you the purchase order and he’s now only contactable via his broker.

Or even worse, your sales prospect has found a new religion and is giving up the rat race…and to send you the purchase order he promised would cloud his karma for years…

We’ve all been there!

Sales Fails Happen

And most of them are avoidable.

They just need a bit of backbone.

A dose of gumption.

Some carefully prepared responses.

An ambition not to be messed around or have you time wasted, and not to be taken for a ride.

A voice!

And guess what…no sales person ever died from having any of these

Unlike the many sales careers which have died as a result of not invoking the above.

So, which is it to be?

Do You Deserve the Job Title Sales Person?

Because if you’re falling for any of the prospect lines below then I’m afraid the computer says NO!

Let’s test it out.

Great sales people, professional sales people just don’t tolerate the sales fails…

  1. Send me some information
  2. Call me back on Friday
  3. I need to discuss this with my partner
  4. I have to get three quotes
  5. We’ll buy in two months time, the time is not right now
  6. We don’t have the budget now
  7. We’ve bigger things to sort out now, so we like your product/service, but the time is not right
  8. We like your competitors product better, so we’re going with them
  9. We’ll stay with our current supplier, thanks for all your help and work to date
  10. What discount can I get?

So, are you falling foul to these sales fails?

Hearing these sales lines from your prospects and saying ‘ok, talk soon’, putting the phone down, updating your CRM with the same shoddy sales lines and moving on to the next call?

Are you?

Wake Up. These Sales Fails Are Killing You!

Do you even know how much money you are leaving on the table.

How many ripe sales prospects you’re leaving there for your competitors to pick up, just because they might be a bit more sales savvy that you?

Even worse, you’re burning sales leads.

And even worse than that, you’re wasting time.

That’s the killer trifecta in sales – Time, Money and Opportunities. All going up in smoke because you won’t, can’t don’t care enough to push back.

What the hell kind of sales person are you?

Wow, way to go, broke, time poor and scrambling for sales leads.

Sucks to be you!

Sales opportunities trickling through your fingers…

Stop It. Now. No More Sales Fails

Join us for one day and discover how to consistently handle all potential sales fails.

Discover how to flip the sales fails that are now costing you time, money, opportunities, respect, career advancement and critically strangling your earning potential.

This is for all sales guys who are tired of being messed about by sales prospects and buyers.

Are you ready to say goodbye to mediocre selling?

You can also sign up for our weekly sales and business developments newsletter – The Advanced Business Acheiver

You can also check out our self study sales improvement package – TurboCharged Sales

Happy Selling

Carol

0779 002 1885

carol@mortonkyle.com

Join is The Sales Improvement Workshop and discover how to deal with the sales fails that are crippling your sales potential.

And, just  in case you do get to the stage where you’re sending out sales quotes and then your buyer disappears (yes, yet another one of those sales fails) – check this out What To Do To Stop Your Buyer Going AWOL – Following Up Sales Quotes

 

 

B2B Sales Training | Legal | Insurance | Consulting | Accountancy | Advisory

B2B Sales Training | Legal | Insurance | Consulting | Accountancy | Advisory

Professional Services Sales Training Courses B2B – your key to removing departmental sales silos, building strong cross sell, lead generation and referral pathways, and unleashing your firms sales potential.

Professional Services Sales Training Courses B2B

You’re probably working in a very crowded market, highly competitive, perhaps you don’t really get that much opportunity to win new business because you pretty much have to wait until the other guys mess up.

And who knows what restrictions your professional bodies might impose, or how your firm likes your brand represented.

Plus, you’re an expert in your field, not a jobbing sales person.

But the lines have merged.

Today, most everyone in a client facing role, from partner, to free earner, from associate to client support, are all sales people.

So, time to get smart about how to pull in sales, whilst you’re doing your day job.

Professional Services Sales Training Courses B2B – Sales and Business Development Training Designed for Skilled Experts in Legal, Insurance, Consulting, Accountancy, Advisory

This is a highly consultative – this program is designed to increase sales performance over a very short period by simply focusing on the key sales points that have a direct relationship with success.

Available modules are as follows, just pick the ones you want:

  • What Does Sales Success Look Like?
  • Identifying Ideal Prospect Targets
  • Dealing with Sales Prevention Staff
  • What Are You Selling?
  • Why Should The Buyer Listen To You?
  • Creating A Powerful Sales Pipeline – Data, Information, Knowledge, Wisdom, Power
  • Psychology Of Buying – The Buyers Perspective
  • What Is The Buyer Looking For?
  • Sales Call Structure – The Holistic View To Consulting And Selling
  • The Objection Free Pitch – Selling The Solutions
  • Meaningful Questioning Techniques – Questioning To Understand Their Needs And Motivation
  • Responding To Different Resistances To Change
  • Creating Urgency In The Sales Process
  • Checking and Reinforcing Commitment To Buy
  • Understanding The Money Question
  • Cross Selling And Up Selling
  • Active Listening Skills
  • Testing The Pitch
  • Create And Use The Buying Signals
  • Summarising Your Understanding
  • Selling Their Motivations Back To Them
  • Handling Prospect/Customer Questions
  • Trial Closes
  • Gaining In Principal Decision To Commit
  • Selling The Price
  • Asking For The Order
  • Price Negotiation
  • Using Influence and Persuasion Skills
  • Building Referral Networks
  • Using The Sales Pipeline Model
  • Gaining Success With Different Buyer Types
  • Creating Certainty In The Sales Cycle/Forecast
  • Self Motivation/Goal Setting
  • Creating Winning Sales Proposals
  • Getting The Purchase Order Signed

Professional Services Sales Training Courses B2B – Sales Success – More Sales, Shorter Sales Cycles, Higher Margins, More Referrals, Stronger Pipelines

Course Outcomes

Having attended this program you will be able to:

  • Quickly establish common ground with key influencers and decision makers
  • Have a compelling, persuasive and logical sales presentation
  • Conduct a commercial sales based conversation with any targeted prospect
  • Quickly establish if there are any commercial opportunities, when, budget, process
  • Move from sales person to trusted industry expert
  • Build rapport and gain the confidence of the key buyer(s)
  • Structure logical and relevant questions
  • Work with the buyer(s) to establish and explore the scope of their current service provider
  • Identify points of weaknesses in their current provision
  • Guide the buyers(s) thinking towards blue sky solutions
  • Explore the cost and impact of the current weaknesses and gaps
  • Structure relevant solution(s)
  • Challenge the buyers thinking
  • Use influencing skills to trial close
  • Deal with the budget question without causing a negative impact
  • Sell your propositions based on the value delivered
  • Speak knowledgeably about the life value of the product or service, not just the cost
  • Explore costs and value as part of the same conversation
  • Fluently establish the costs of remaining with the current provider
  • Sell the price
  • Handle objections
  • Deal professionally with incumbent relationships
  • Ask for the business
  • Gain an in principal decision to buy before you leave
  • Create urgency in the sales process
  • Establish a stead stream of cross business referrals – internal and external
  • Build networks
  • Seek referrals from all prospects/customers
  • Build, maintain and account manage a sales pipeline
  • Create certainty in your sales forecast
  • Design and deliver sales proposals that will make it easy for the buyer to say yes
Including
  • Pre training telephone consultation with each attendee and the team manager
  • Post training sales call structure design and review
  • Unlimited telephone support for 60 days post session

Duration

This is a 0.5 – 2 day onsite program depending on the modules you select, which are totally tailored for your business, existing skill sets, your industry sector and specific challenges.

The Professional Services Sales Training B2B Course can help anyone working within a professional services firm, at whatever level, from senior partners to junior level support staff and new associates.

To find out more about this sales training course and how it will work for the professionals within your firm, call 0114 236 1221 or email carol@mortonkyle.com for an informal chat.

Plus:

To receive sales and business development insights directly to your inbox weekly – guaranteed no span – subscribe for free here – The Advanced Business Achiever – great for sales meetings, sales coaching, keeping up to date with new sales trends and bringing new ways of business generation to your firm

If you’re ready to go it alone and simply want a sales and business development process to follow – TurboCharged Sales will be perfect for you.

Conversely if you don’t even know where to start, here’s your safest bet The Sales Audit

For anything else: call 0114 236 1221 or email carol@mortonkyle.com for an informal chat.

Happy Selling

Professional Services Sales Training Courses B2B – your key to removing departmental sales silos, building strong cross sell, lead generation and referral pathways, and unleashing your firms sales potential.

Higher Sales Performers use Sales ROI – Do You?

Higher Sales Performers use Sales ROI – Do You?

If You’re Not Using Sales ROI….

When Sales ROI is such a powerful sales tool then you are a fool!

I wish there was an easier way to say this, because it’s not nice, but well there isn’t.

If you’re offended then hopefully you’ll think about working differently. Hopefully you’ll be offended enough to do something about it.

If not, well…

What is Sales ROI?

Great question. Forget about all the hot leads you wish for.

Those warm prospects.

The incoming calls and the warm word of mouth referrals because unless you flex your Sales ROI muscle, you’ll convert fewer than you should/could.

Even worse, your sales cycle will be longer than it needs to be, therefore your margin will most definitely be lower than it should be AND you’ll waste so much time.

Forget about reaching sales targets early, if at all.

Get used to the month end stress of shredding your sales pipeline just to get a zero margin deal in before month end!

Selling £1 Notes For 10 Pence

When I first started in sales, I quickly found out that some people just don’t want what you’re selling.

On that day, in that way, in that colour.

With those terms blah, blah, blah.

You know that type of buyer.

Those prospects who wouldn’t consider buying a £1 note for 10 pence an ok deal. You notice I said ok and not great.

So, I decided.

I wanted to avoid those sales prospects as often as I could.

I wanted to find serious prospects ASAP because those guys I could convert fast, with a high margin and with a total win-win solution.

Those buyers, they respected the value I bought to the table and I understood what they needed. Happy days.

Sales ROI and Risk

All I needed to do was to realistically prove that by buying my service/product they would GAIN GREATER RETURNS than whatever money they would ever spend with me.

The faster I got that PROOF out the way, the faster the close came because in many instances, prospects aren’t as worried about the cost of the purchase as they are about the risks involved in the purchase.

And guess what? As an added bonus, hardly anyone queried my prices because they didn’t need to any more, because they knew they were going to win, because I’d proved that too them before I asked for their business.

Sales ROI can do that because that’s what it’s designed to do.

56% of buyers claim that one of their key requirements for buying is that they enjoy the sales process.

Sales ROI ticks that box too…it’s the easiest and fastest way to engage the buyer in the process.

It ticks the logical box, it gives evidence to support their emotional decisions.

Why wouldn’t the buy?

You know, that is EXACTLY what my buyers used to say too!

Why Doesn’t Every Sales Person Use Sales ROI?

I’ve seen lots of sales people simply not be able to get their head around doing it…primarily I think because they don’t like talking about money (don’t ask)

Other sales people, well, they’ve told me they like selling how they are selling and that’s good enough for them. Good enough is such an interesting turn of phrase don’t you think…I guess their salary is good enough too, and they life, and their car, and their house…just good enough…

But let me tell you this.

The sales professionals that get it, try it, adopt the Sales ROI sales structure as their own, those guys that have some fun with it, that use it to reduce buyer defenses and so get rid of objections and boring and long sales processes, well those guys just never look back…AND their customers love them.

Discover Your Sales ROI

Come along to any of our sales training course – all through the UK – in house and open – just fill out your details and email me carol@mortonkyle.com or call 0779 002 1885…let’s have a chat.

Happy Selling

Carol

p.s. You can check out our online sales program TurboCharged Sales, or come along to one of our monthly Sales Improvement Sessions where we show you exactly how Sales ROI works for you…

p.p.s. Hop over here and collect your free subscription – Hot Sales and Business Development Tips – straight to your inbox weekly – perfect for feeding weekly team meetings, daily huddles and coaching sessions – it’s free and spam free too

For an online sales improvement and business development plan – check out TurboCharged Sales

On Demand Sales Solutions – When You Need Sales Fast!

On Demand Sales Solutions – When You Need Sales Fast!

On demand sales improvement solutions means you get just the sales support you need…exactly when you need it.

The best time to plant a tree is 100 years ago, the next best time is now!

And it’s the same with making sure you get consistently on target sales results really.

Poor sales results this month probably mean the wheels feel off some time ago – could be weeks, could be months, that would all depend upon the length of your sales cycles.

So, what do you do when you really need to amp you sales results and you don’t have 100 years to put great foundations in place, or even a few weeks to open up a new marketing funnel.

You look for your on demand sales solutions…

On Demand Sales Solutions

  1. Outsource your sales lead generation and business development – you’ll get a fast, high quality injection of fully qualified sales leads. This can be especially useful if you’re looking to fill your sales diary or simply have someone wade through your cold sales leads to see who is open to a more detailed conversation. For more details check out www.antmarketing.com
  2. Discover who is on your website, what they are interested in and at what stage they’re at in the buying process. Yes – that’s totally possible at the click of a button. You’ll get the name, job title, company name and telephone number. What could be hotter prospect than someone who is on your website NOW? Ask these guys for a demo and be prepared to see who is on your website today www.canddi.com
  3. You know the number one way to cause sales results to spike? No, it’s not reducing price. In fact that’s the last thing you should do. Instead, try sales coaching. Just the very act of listening in is like fairy dust. Plus, get the sales forecast out and coach the sales guys to a sales close on individual prospects. You can check out Sales Coaching Via Skype here – fast, on demand sales coaching for when you really need to get those sales in.

What else can you do to increase sales on demand?

  1. Look at what’s going on in between the ears of the sales people…sometimes it’s a mental shift that’s required…whether that’s reminding them that they’ve all hit target before and can do again, maybe it’s giving them the opportunity to negotiate within limits or maybe it’s simply not adding to their pressure.
  2. Definitely call past customers – either to resell, up sell or get referrals. Mot only is this a great ‘feel good’ exercise, it’s also a great way to boost the sales pipeline with warm leads.
  3. Get on the sales activities yourself. Whether that’s on the phone, in the field, on the webinar. You can lead from the front. Remember, we either all win or all lose. Get yourself in the middle of it. Fast.
  4. Don’t blame. These things happen. The job of a good sales leader is to spot them before they become a disaster, amd to avoid them before they happen.

On demand sales is not about what you do in a sales dip, it’s about what you do to prevent the sales dip from ever happening!

For when you have the luxury of a little more time…

In an ideal world, you’d be able to spot the sales dips before they cost you and whilst you’ve still got time to do something about it…that’s the holy grail, predictable and stable sales performance.

And, it is achievable.

It just takes some planning. Planning and a sales and business development system designed to deliver what your business needs.

TurboCharged Sales is an on demand sales program. The ultimate rinse and repeat sales improvement solution. Specifically designed for ambitious firms who want to build their own sales and business development system.

Get your copy here.

Happy Selling

Carol

carol@mortonkyle.com

0779 002 1885

P.S. If you’re looking for something more, to really uncover the real sales story in your business, then talk to us about a bespoke Sales Audit

You can also uncover 6 Way to Amp Your Sales Results on Zero Budget

On demand sales maybe something you can’t always avoid…but often you can.

Why Your Buyer Turns Cold When You Start Selling…and what you can do about it.

Why Your Buyer Turns Cold When You Start Selling…and what you can do about it.

Business Development – Fly or Die?

There is no getting away from it, unless you are in a very specialist market, new business development and new business is the life blood of any business.

No matter how good your business is, if you’re relying on simply servicing existing customers then by definition your business may be exposed, over exposed some could say, to competitive forces.

So, for many, the skill the business displays in the field of new business development may fully dictate the value, growth, profit and market share of the business.

There is a clear and direct relationship.

Firms that are typically great at generating profitable new customers, generating new business, continuous new orders, and who can keep those customer happy and free from attack by competitors, by definition will enjoy greater business success.

So, if you or your business, are not getting the business results you want, need or feel you deserve, then take a look at the business development skills, focus and direction within the business.

10 Reasons Your Buyer Turns Cold When You Start Selling

Here are some of the reasons your business development efforts might be repelling buyers, instead of attracting them.

  1. You’re selling too hard, too soon, without fully understanding the buyers position.
  2. Your sales pitch is generic, lacking the nuanced detail required to convince the buyer you can deliver.
  3. The sales process and presentation you use is confusing, lacks flow, and/or is illogical, which just confuses the buyer.
  4. Your solution solves some of the buyers issues and concerns but not ALL of them.
  5. You don’t ask for the business, which means the buyer is again left confused.
  6. When the buyer asks a question, you act like it’s an objection and get defensive.
  7. You talk too much, and therefore don’t listen to what the buyer wants, simply assuming you know what he wants.
  8. You lack discretion
  9. Your sales pitch is neither educational, entertaining nor challenging, and so the buyer is no better off for talking with you
  10. You spend your pitch defending your firms position against competitors instead of detailing your expertise in a specific niche

Any one of the above can switch your buyer from hot to cold very quickly, how about if your buyer experiences a whole handful? Imagine the impact then.

Don’t Be a Business Development Disaster

  1. Take time to get to know your buyer, do your research
  2. Asking good quality questions is one of the key ways to make sure you and the buyer are on the same page…and stay there
  3. Take the buyer of a journey of exploration, challenges and insights – be a sales person of value
  4. Make sure you don’t start selling until you know all of the issues, concerns, challenges, buying stages, decision makers, budget, timescales and politics…
  5. Alway ask for the business. Always, even if it’s only an in principal yes. Likewise always ask for commitment from the buyer for the next stage
  6. Treat all questions, objections and comments as if the buyer is asking you to help him understand. This changes your mind set, your language, your attitude, your body language and your manner. From no on there are no such things as objections, only statements that seek clarity
  7. You talk for no more than 20%, the buyer talks for at least 80%
  8. If you are going to name drop, be very very careful about the details you disclose…
  9. Be an expert in your industry and be an expert in what your solution can do for your buyer, in his industry to solve his specific problem
  10. It’s your job to create such a pitch that your buyer sees you and your firm as a highly valuable partner/asset and one without competition. Acting to defend your position against competitors tells the buyer you’re scared

Business Development Summary

  • Don’t be just like every sales person that knocks on the buyer’s door.
  • Find a sales process that works for you and work it.
  • Be an expert in your field.
  • Understand that every single customer and buyer is different
What Next?

There is a whole world of skill in being a great business development expert.

You’ll find success comes easy, and the good news is, you only need to learn the skills once.

If you’re based in Sheffield or Yorkshire, then check this out – The Sales Improvement Workshop.

If you’d like your own specifically tailored sales improvement workshop – hit the link Fixed Price Sales Training

For a confidential chat about how to unlock the sales potential within your sales team, the contact details are below, call or email to book your confidential chat

Happy Selling

Carol

carol@mortonkyle.com, 0779 002 1885

p.s. if you’re serious about boosting your business development efforts then join us here. Totally free, no spam and you’ll get sales and business development insights straight into your inbox. Every week. Just hit the link The Advanced Business Achiever

Ready commit to being the ultimate sales and business development professional? Check this out TurboCharged Sales – the business development program for ambitious B2B sales professionals.

Sales Skills Training Course | Sheffield

Sales Skills Training Course | Sheffield

Sales Skills Training Course – Join us now – just one day to boost the sales results in your business. You’ll learn how to increase sales conversion rates, shorten sales cycles, and ultimately increase turnover and sales margin.

Hit the link – The Sales Improvement Workshop

This is the only sales skills training course to define the relationship between key sales skills, daily sales activities and their relationship with success.

There are 10 key reasons why sales don’t close.

This sales skills training course addresses every single one of those reasons, so you get to close more sales, more often and with greater margins.

There are daily sale activities that boost sales and sales activities that stifle sales.

Find out how to do more of the former and less of the latter.

And, if you’ve ever wondered what it takes to become a high performance sales person, now is your chance to discover if you’ve really got what it takes.

Sales Skills Training Course – All for just £97 per person (+vat)

This is the fastest way to reset your sales skills, review your sales ambitions and refocus your attention of what it takes to be a sales closer, because if you don’t do it now, then when will you?

Sales Skills Training Course

Ask any business leader about the relationship between the sales activities and sales results.

Ask about the business development skills of the sales team and the sales results of the business.

They’ll all tell you there is a very direct,  important and ultimately business success defining relationship between daily sales activities, the level of skills and motivation of the business development effort and the turnover and margin achieved in the sales team.

You’ll not find a single sales leader able to disagree, because they all know. Some activities and skills sets yield positive sales results, some suck sales out of the business.

The key is knowing which is which!

You’d be surprised.

Here’s another thing they’ll tell you: that if they could fully realise the extraordinary sales potential that exists within their team then they could dominate their sector, and smashing target would never be an issue.

You’re probably the same?

All that sales potential. Sat in your offices. All costing you a small fortune. Some performing. Others performing not so much.

All that sales potential, just waiting to be set free.

What would that look like for you? For your business? Your industry reputation?

Find out here – start your journey today, because if you don’t sign up, then you better hope your competitor don’t sign up either – The Sales Improvement Workshop

Just 1 Day – The Sales Skills Training Course to Improve Your Sales Skills and Sales Results, Sales Motivation and Drive.

Spend just one day attending the Morton Kyle Limited Sales Improvement Workshop and discover everything your need to DO to make sure sales targets are smashed.  See how to get sales conversion rate climbing, where you’re no longer having to discount to get the order signed because you don’t need to.

Just like you won’t need to waste your time with unprofessional buyers who mess you about, because you’ll be too busy. Too busy serving the needs to people who see just how much value you bring to their organisations.

This is the sales skills training course to radically reprogram how you think about selling. Discover how YOU sell best and ultimately, how much you’ll earn for your self, and your business.

If you’ve ever wanted to find out how much you could really bill if you fully realised your sales potential, then this is the sales and business development training course for you.

Discover if you’re got more to give in your sales career.

You see, sales potential is great to have but it won’t get you very far. Whether you’re a sales person, a sales team or a business, your sales potential will never make you rich. At some point you have to release that potential. You have to DO something with it…

Here’s your chance.

Reserve your seat now – The Sales Improvement Workshop

Sales Skills Training Course

Don’t wait. It gets filled quickly.

Here’s how you sign up to reserve your seat now, because if you don’t do it now, when will you do it? The Sales Improvement Workshop

To run this course for your sales team internally as a closed bespoke/inhouse course – hit the link – Fixed Price Sales Training 

To discuss a bespoke sales skills training course, sales improvement and business development course for your sales team email carol@mortonkyle.com or call 0779 002 1885

Happy Selling.

Carol.

carol@mortonkyle.com 0779 002 1885

p.s Are you looking for regular Sales and Business Development hints, tips, training, success stories and how to fact sheets straight into your inbox (all spam free) weekly? Check this out – The Advanced Business Achiever 

p.p.s. Need a Sales Improvement Program to embed in your sales team and your business – check out TurboCharged Sales . The 21 day step by step guide to boosting sales performance on a rinse and repeat cycle.

This sales skills training course is designed to up skill existing sales professionals. It will bring structure and discipline to new sales reps. For all levels of sales teams it will boost motivation and confidence.

The Sales Improvement Workshop is the sales skills training course to clarify the relationship between daily sales activities and sales success.

Three Sales Myths That Cost You Sales – BUSTED!

Three Sales Myths That Cost You Sales – BUSTED!

Sales Insight

Every business leader craves real, meaningful and timely sales insight. If that’s what’s bough you to this page then check this out

Meaningful sales insight is so important, especially since much of the information floating about will leave you mired in superstition and folklore…not so good when you’re aiming for sales improvement.

I’m a scientist at heart. That means all things are semi-predictable and there is typically a cause and effect at play somewhere along the line, you’ve just got to dive in far enough to find it.

That’s why sales myths like this just blow my mind (and not in a good way) so here they are – busted once and for all.

MYTH 1: It Takes 7 Touch Points to Make a Sale…

Sure if you’re THAT incompetent…hell, let’s make it 25 and really over egg the pudding.

First Fact – the longer the sales cycle the greater the chance of the competition joining the party. That what you want?

Second Fact – with more touch points, I guarantee, you won’t be increasing the sense of urgency, you’ll subconsciously telling the prospect he’s got all the time in the world.

Third Fact – who has that much time to WASTE?

Fourth Fact – ok budgets are on hold for specific release dates, decision makers are sometimes wrapped in endless buying criteria cycles and decision making nightmare. BUT…if your sales contact plan is predicated on 7 touches you might be giving the sales cycle just a bit too much time

Sales Insight 1: Understanding the decision making process and the buying process is key to shortening the sales cycle.

To find out how to REALLY SHORTEN the sales cycle, kick the competition out and engage the prospect in the SHORTEST possible time – check this out

MYTH 2: There is Less Competition in the Extra Mile

You’ll all have seen the stats claiming that most sales people give up after 2 follow up attempt. The same stats that claim most orders are placed after 12 follow up attempts. Is this true?

So what do these stats actually tell you?

  • Some sales guys are cut and run merchants?
  • Sales guys are super hot at qualifying and have made a commercial decision to ditch a prospect who’s not worth the time/effort investment?
  • Some ales guys can’t invoke prospect urgency and curiosity in any shorter time frame?
  • Some sales guys are stalkers? (12 follow up calls and I’d be changing my telephone number if I were the prospect!!!)
  • Prospects are just playing the long game?Trying to get the sales guy to panic and drop the price (‘cos that never happens!!!)
  • Sales guys can’t close!

Any, all, some, none of the above could be true.

But, based on 20 years experience let me tell you what I know:

  • Most sales guys don’t know how to shorten the sales cycle, and this is simply because they often don’t think to, which means they don’t ask for the buying criteria or the decision making criteria before they invest their valuable time in the sales process.
  • Sales guys who maybe lack a little focus and who don’t love new business development typically fall in to the Sales Stalker camp. It’s easy there, they feel busy, they can boast about the value in their sales pipeline…
  • Prospects are not always fast to make decisions – that’s why having the sales person create urgency is sooooo very important.
  • Some sales prospects will drag their heels because they just KNOW that it’s the fastest way for the sales guy to get nervous and drop the price (smart prospect huh?)

Do I believe the stats? Maybe…

Do I think it’s good use of a sales persons time to chase 12 times? Rarely…

I’d rather have a process that didn’t rely on that…if you’d like the same process – check this out

Sales Insight 2: Getting in principal decisions/agreements at every stage of the buying cycle/decision making process is critical to ensure your buyer is not simply a chattering head with no intention of committing.

MYTH 3: Sending 20 Sales Emails is as Good as Having 20 Decision Maker Sales Conversations

Internet businesses are springing up all over, telephone numbers are disappearing from websites, everything is done via a contact form or an email.

Why is that important? Well these firms boom, record sales, mega growth and wow. All supposedly on the back of email and online interactions. That’s amazing.

And it’s turning the heads of B2B sales people because they got to thinking that people buy from emails, that people will read 12 page email brochures, that buyers click a few buttons and send the purchase order.

Oh if only.

Sales guys think a great email is as good as a great sales conversation. NO WAY!

I’ve seen good sales people fail miserably because they forget (displacement activity) to pick up the phone every single chance they got. I mean really tanked. Off a cliff tanked.

Likewise, I’ve seen mediocre sales people smash sales targets because they worked the most effective sales channel harder than their email writing, social media surfing, LinkedIn connectors!

Sales Insight 3: Look – both routes work. But neither route works to the exclusion of the other.

Sure, social media is great for research, relationship building, building highly qualified lists of prospects. But it’s the sort of activities that can be done at any time, BUT not during core selling hours and not to the exclusion of picking up the telephone.

So What?

I did a sales audit last week. Some sales guys were spending as little as 20 mins a day on the telephone and the Sales Director wondered why sales results were nowhere near what they needed.

Strangely no-one could really identify where the rest of the day went. They just knew that it went. The figures showed that wherever it went, it wasn’t on generating sales, feeding a pipeline or creating value that prospects were prepared to pay for…so, go figure.

We need to understand what sales channels work best, and work those, because that’s where the sales results are.

The Sales Improvement Workshop is designed specifically to get the juice back in to talking to prospects. Get the sales function having proper sales based conversations. Sharing sales insight. Delivering business development and sales techniques that will destroy all the myths that are leading to sales people losing focus.

This course can be delivered internally or it’s run monthly in Sheffield. Just call or email to discuss which option is better for you, contact details are below.

What Next?

Book Your Sales Audit. If you’re looking to improve your sales results, then before you do anything, book your Sales AuditIt’s the fastest way to identify all those areas that are stopping you getting the sales results you deserve. Delivering sales insights that allow for targeted and focused sales interventions…instead of buying into the the sales folklore and myths currently derailing your sales results.

Book now.

Happy Selling

Carol

carol@mortonkyle.com 0779 002 1885

p.s. You can also subscribe to a free weekly sales insight and business development newsletter. I’s great for supporting daily sales huddles, internal sales training and sales coaching sessions. Subscribe here – The Advanced Business Achiever 

 

 

We Want Fully Qualified Sales Data!

We Want Fully Qualified Sales Data!

We Want Fully Qualified Sales Data!

‘If I’d had fully qualified sales data I’d have hit my sales target!!’

Well if this isn’t the battle cry of every sales team I’ve ever worked with then I don’t know what is.

It’s sales review time, whether that’s weekly, monthly or perhaps even daily in some instances and you, as sales leader, get the ream of typical excuses.

How often do you hear that it’s not the sales persons fault the numbers aren’t great….?

That they could have hit target if only….they had enough good quality sales data, more leads, fuller sales pipeline, marketing had been more supportive…blah, blah, blah

You’ve heard them all haven’t you?

But you don’t have to any more, because this is one problem you really can solve.

And that matters. A lot.

You and I know it’s rarely just a lack of fully qualified sales data that hurts the sales figures.

There is often a dash of sub standard activity, some lack of focus, maybe a bit of boredom and often a good spoonful of being out sold…

So when you do come across a problem – like the lack of fully qualified sales data and sales leads – and the solution then shouldn’t you take a look?

Is Fully Qualified Sales Data Really Available For My Sales Team?

Yes. Available for you today.

Hot leads? Yes

Data that shows you who is interested, what they are interested in, and their contact details.

Leads qualified to such a level that you know exactly what your pitch should be when you pick up the phone…

So, let me ask you, would that increase your sales conversion or not?

It’s THAT Easy to Get Fully Qualified Sales Data?

Discover more here and see for yourself just how easy it is to switch on this source of fully qualified sales data…

And if you think there is anything else out there that gives you a fraction of this much detail, then think again.

I know, with this kind of sales intelligence your sales team will hit sales targets faster. Faster and with higher conversions, and your ROI will be huge.

Just check it out. Ask for a demo to see how you can get the fully qualified sales data your sales team are looking for.

How Much Does Fully Qualified Sales Data Really Cost?

No where near what you think! I guarantee.

Just check it out – here’s the link – show me how to make my sales team happy

What Next?

Be prepared to be impressed.

I’ve used this system. Seen other sales teams use this system. I’ve seen how powerful it can be in supporting proactive and professional B2B sales functions.

I don’t recommend services or products lightly, but I’m recommending that this is a must for any business seeking a strong competitive edge in their market place, especially where speed is key.

You’ll also see huge benefits if you’re operating in a long sales cycle, a tender process or even the dreaded beauty parades that buyers like to run…

Information and insight give you competitive edge with the right people, when it matters, where it matters.

And…

If you need help closing those deals once the hot data hits you sales team. Check out our fixed cost sales training packages 

Happy Selling

Carol

carol@mortonkyle.com

0779 002 1885

Sales Training For Colleges | Apprentice Scheme Providers | Work Programs  | Funded Learning

Sales Training For Colleges | Apprentice Scheme Providers | Work Programs | Funded Learning

SALES TRAINING FOR COLLEGES

Business Development and Sales Training for Colleges Selling Apprentice Schemes, Work Programs, Apprenticeships and Full Cost Training

Sales Success – More Sales, Shorter Sales Cycles, Higher Margins, More Referrals, Stronger Pipelines

Sales Training For Colleges: Aims:

Highly consultative – this program is designed to increase sales performance over a very short period by simply focusing on the key sales points that have a direct relationship with success.

  • What Does Sales Success Look Like?
  • Identifying Ideal Prospect Targets
  • Dealing with Sales Prevention Staff
  • What Are You Selling?
  • Why Should The Buyer Listen To You?
  • Psychology Of Buying – The Buyers Perspective
  • What Is The Buyer Looking For?
  • Sales Call Structure – The Holistic View To Consultative Selling
  • The Objection Free Pitch – Selling The Solutions
  • Meaningful Questioning Techniques – Questioning To Understand Their Needs And Motivation
  • Responding To Different Resistances To Change
  • Creating Urgency In The Sales Process
  • Checking and Reinforcing Commitment To Buy
  • Understanding The Money Question
  • Cross Selling And Up Selling
  • Active Listening Skills
  • Testing The Pitch
  • Create And Use The Buying Signals
  • Summarising Your Understanding
  • Selling Their Motivations Back To Them
  • Handling Prospect/Customer Questions
  • Trial Closes
  • Gaining In Principal Decision To Commit
  • Selling The Price
  • Asking For The Order
  • Price Negotiation
  • Using Influence and Persuasion Skills
  • Building Referral Networks
  • Using The Sales Pipeline Model
  • Gaining Success With Different Buyer Types
  • Creating Certainty In The Sales Cycle/Forecast
  • Self Motivation/Goal Setting
  • Creating Winning Sales Proposals
  • Getting The Purchase Order Signed

Sales Training for Colleges: Course Outcomes

Having attended this program you will be able to:

  • Quickly establish common ground with key influencers and decision makers
  • Have a compelling, persuasive and logical sales presentation
  • Conduct a commercial sales based conversation with any targeted prospect
  • Quickly establish if there are any commercial opportunities, when, budget, process
  • Move from sales person to trusted industry expert
  • Build rapport and gain the confidence of the key buyer(s)
  • Structure logical and relevant questions
  • Work with the buyer(s) to establish and explore the scope of their current service provider
  • Identify points of weaknesses in their current provision
  • Guide the buyers(s) thinking towards blue sky solutions
  • Explore the cost and impact of the current weaknesses and gaps
  • Structure relevant solution(s)
  • Challenge the buyers thinking
  • Use influencing skills to trial close
  • Deal with the budget question without causing a negative impact
  • Sell your propositions based on the value delivered
  • Speak knowledgeably about the life value of the product or service, not just the cost
  • Explore costs and value as part of the same conversation
  • Fluently establish the costs of remaining with the current provider
  • Sell the price
  • Handle objections
  • Deal professionally with incumbent relationships
  • Ask for the business
  • Gain an in principal decision to buy before you leave
  • Create urgency in the sales process
  • Build networks
  • Seek referrals from all prospects/customers
  • Build, maintain and account manage a sales pipeline
  • Create certainty in your sales forecast
  • Design and deliver sales proposals that will make it easy for the buyer to say yes

Sales Training for Colleges: Duration

This is a 1 day program delivered on site at your offices.

Price on application

0114 236 3658 or carol@mortonkyle.com

p.s. Check out Free Sales Improvement Guides by Morton Kyle Limited

p.p.s You can receive sales and business development insights into your inbox weekly – subscribe for our sales e-guide The Advanced Business Achiever here